ILLUSTRATION MEETING THE BRIEF

A key text for students and illustrators who are looking to create artworks to fulfill a specific brief, as part of their course, jo b or career. Packed with lively illustrations, the book guides the reader through their brief, covering the needs of the client as w ell as considering the audience, in order to get the best possible illustration, not just in artistic terms but in commercial terms too. It explores the foundations, including gathering research, making informed decisions, media placement, subject matter and the u se of the...[Read more]